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推动城乡文化消费差距缩减:区域数智化的视角※
顾江1, 疏慧娟1, 田晓仪1
南京大学
摘要:
缩小城乡文化消费差距,实现城乡融合发展,是实现中国式现代化的必然要求。区域数智化发展赋予了文化消费新活力,这能否进一步改善城乡文化消费差距?因此,本文对区域数智化水平和城乡文化消费差距进行测度,探究数实融合背景下区域数智化发展对城乡文化消费差距的影响机理。研究结果表明,区域数智化能显著缩小城乡文化消费差距,结论经过稳健性检验和内生性检验后仍成立。同时,这一作用效果在不同地域间具有异质性。机制分析发现,数智化通过促进城乡融合一体化这一路径影响城乡文化消费差距。进一步分析发现,数智化对城乡文化消费差距的影响存在“非线性”效应。本研究从数智经济视角为推动城乡一体化发展和实现文化强国提供实证经验,也对于如何在新发展格局背景下释放文化消费活力,畅通国内大循环提供政策启示。
关键词:  城乡文化消费差距  区域数智化  城乡融合发展
DOI:
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基金项目:中国科学院重点资助项目
Narrowing the Rural-Urban Consumption Gap: Research from the Perspective of Regional Digitization Transformation
Abstract:
Narrowing the cultural consumption gap between urban and rural areas and realizing urban-rural Integration is an inevitable requirement for the realization of Chinese-style modernization. The development of regional digitization transformation has given new vitality to cultural consumption, can this further improve the urban-rural cultural consumption gap? Therefore, this paper measures the level of digital transformation and the urban-rural cultural consumption gap, and explores the mechanism of the impact of the development of digital transformation on the urban-rural cultural consumption gap in the context of digital-realistic integration. The findings show that the creation of regional digital transformation can significantly reduce the urban-rural cultural consumption gap, and the conclusion still holds after the robustness test and heterogeneity analysis. Meanwhile, this action effect is heterogeneous across different regions. Mechanism analysis finds that the digital transformation affects the urban-rural cultural consumption gap through the path of promoting urban-rural integration. Further analysis reveals that there is a “non-linear” effect of the digital transformation on the urban-rural cultural consumption gap. From the perspective of the digital economy, this study provides empirical experience for promoting the integrated development of urban and rural areas and realizing a strong cultural country, as well as policy insights on how to unleash the vitality of cultural consumption and smooth the domestic cycle in the context of the new development pattern.
Key words:  Urban-rural Integration  Regional Digitization Transformation  Cultural Consumption Gap between Urban and Rural Areas
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